"Search is the ultimate online marketing tool, because the behavior of search is more of an indicator of purchase intent than any other online activity."
Search Engine Optimization
Search engine optimization (SEO), is the process of improving the ÒnaturalÓ placement of your website within the major search engines. Unlike Pay-Per-Click Search Engine Marketing, a successful SEO strategy will improve the ranking of your website within the search engines without paying for the advertisement.
